Free Step-By-Step Playbook

How To Land Your First $5K Coaching Client

in the next 30–60 days – without a website, daily posting, or quitting your job too early

Get the exact framework I use with senior corporate leaders to package their expertise into a $5K offer, turn LinkedIn into a client magnet, and sign their first premium coaching client.

No endless certifications. No complicated funnels. Just one clear path to your first serious client.

🔐 Instant Access + Coaching Growth Tips.

Some of the brands I worked with:

Why Listen To Me?

Hi, I’m Benno Sawitzki — and unlike most “business coaches” out there...

I’ve spent 15+ years running a branding and marketing agency and I helped 150+ coaches and consultants turn expertise into income.
I’ve built, launched, and scaled multiple high-ticket coaching offers — both for myself and my clients.
I’ve helped career, life & business coaches, go from charging $100/hour to consistently selling $3K–$10K programs.
I’ve been the secret weapon behind 7-figure coaching brands like CareerNerds.com, Sulista Consulting, and MadsSingers.com
I’m in the trenches every day building funnels, sales pages, and premium offers that consistently convert.

Feeling stuck?

Why Most Coaches Stay Stuck Under $5K/Month

They hustle content daily but nobody buys
They're charging too little for deep, transformative work
They don’t have a clear niche or value-packed offer
They rely on referrals or “hope marketing”
Their calendar is either empty — or filled with time-wasters
Sound familiar?
You’re not alone. Most coaches burn out before they ever build real momentum.
But it doesn’t have to be that way.
The truth? Coaching isn't broken — but most offers are.

2026 will not rescue a weak offer.

Why This Matters In 2026

As the market tightens, the coaches who win in 2026 are the ones who sell outcomes, not hours, and show up as the obvious choice for a very specific kind of client.

Here’s what's holding coaches back:

❌ They're not positioned as the go-to expert in their niche
❌ They're selling their time, not the transformation
❌ They've never packaged their expertise into a premium offer
❌ They're unsure what to charge — or how to confidently sell it
❌ Their brand blends in with everyone else in the scroll

💡 Here’s the truth:

You don't need more content, funnels, or tools. You need clarity, positioning, and a premium offer that sells itself.

Whats Inside the First $5K Client Playbook

Your Shortcut to a Premium Coaching Business

Inside the Playbook you'll get a proven framework to:

✅ Package your skills into a premium, outcome-based offer
✅ Nail your niche and messaging without second-guessing
✅ Create a coaching program clients are eager to buy
✅ Stop selling your time — and start selling results
✅ Gain clarity on price, delivery, and positioning - fast

Whether you're just starting or stuck at $3K/month..

This coaching helps you build a scalable, high-value offer in less than 2 weeks.

★★★★★

“Working with Benno completely transformed my coaching business. His strategic advice helped me focus, refine my offer, and grow from zero to 150 clients in under a year. His branding and growth frameworks are a game-changer for any coach ready to scale.”

Tom Kent

CEO | CareerNerds.com

★★★★★

“Before working with Benno, I didn’t even have a website. He helped me build my brand, launch a course from my coaching material, and set up a sales system that quickly generated six figures. It saved me time, scaled my impact, and made my business more accessible to a wider audience.”

Mads Singers

Coach | MadsSingers.com

★★★★★

“Before working with Benno, I had no clue how to sell my coaching services. He helped me structure my offer, improve my sales conversations, and shift my positioning. As a result, I’ve 4x’d my revenue and now confidently attract both private clients and companies.”

Vaclav Sulista

Career Coach | Sulista.ch

Why is this free?

Good Question!

1. Because I want you to actually win.

Most great coaches never get the right structure. If this Playbook helps you land even one $5K client, it changes the trajectory of your business.

2. Because this is the best way to get to know my work.

You see how I think, how I structure offers, and whether my approach resonates – before you ever consider working with me.

3. Because some of you will want to go deeper.

If you love what’s inside, you’ll get an invitation to my private programs and community where we build out your entire premium coaching brand together. No pressure, no tricks – just the next step if it makes sense.

(Yes, there’s an upsell — and you’ll see it on the next page.)

FAQs

Will this help if I’m just starting out?
- Yes. If you have real experience, skills, or a track record from your career or life, this Playbook will help you turn that into a clear $5K offer, even if you’ve never sold coaching before.
Is it just theory or will I get something I can use?
- It’s practical. You’ll get prompts, templates, and simple exercises so you can walk away with a first version of your premium offer and a basic client-getting plan.
Do I need a website, funnel, or ads?
- Nope. This is about getting your offer right first — the foundation before funnels.
How long does it take to implement?
- You can complete it in 2-3 sessions and apply the insights immediately.
What if I don’t like it?
- Simple. You get a full 30-day, no-questions-asked action plan on how to throw it in your trash bin.

Ready to Sell Your First $5K+ Coaching Offer?

If you’re still charging by the hour or unsure what your offer should be, this Playbook is your shortcut.

🟢 Get The Playbook Now

🔐 100% Satisfaction